Any business that overlooks any of these roles. is simply breaking the definition of the marketplace – where sellers and buyers meet. Being good at selling is knowing which role you’re playing at any given time. Skip or ignore any of the roles at your own peril.Read More
Author: Tom Larsen
Setting your pricing by studying your market (it’s not about being the low price leader, by the way), determining where your consumers will find your product interesting (consumers have habits and thought processes and don’t buy bath towels at a plumbing store even though it sells sinks and faucets) and knowing what that particular effort will take to achieve in time and dollars, all by actually talking to people in the business, is exactly what is necessary to accomplish prior to making decisions to go forward.Read More
It’s very easy to allow a decision to linger. You know all the reasons, more info, more data, more communication, more insight, more, more, more. Many decisions we leave open in hopes they will simply evaporate all by themselves, which is sort of a decision itself.Read More
Yet, despite all of this vital importance of inventory and the money it represents, many entrepreneurs treat their inventory with low importance. For any inventory based business to thrive, however, it is inventory, and therefore the inventory management, that will make that happen.Read More
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